An Article Out Loud from the Domestic Preparedness Journal, March 22, 2023.
No single communication solution can apply to every situation. To better prepare the next generation of public safety professionals, one professor is challenging young adults to develop social media messaging that reaches diverse populations and encourages action to protect lives and property during emergencies.
Narrated by Randy Vivian .
Chris Sheach, CEM®, is an assistant professor of Disaster Management and Response at Paul Smith’s College, in the Adirondacks of New York. Building on an undergraduate degree in Intercultural Studies (Houghton University, NY), Chris earned a Master of Arts in Disaster & Emergency Management (Royal Roads University, BC, Canada) and is completing a Ph.D. in Fire and Emergency Management Administration (Oklahoma State University). He is a certified emergency medical technician (EMT) and a volunteer firefighter. Before teaching full-time, he worked for 15 years in international disaster response and recovery. He operated in several combat zones and led teams in the aftermath of natural disasters, including tsunamis, volcanoes, hurricanes, and earthquakes. Born in Canada, he has spent more than half of his life abroad, traveled to 36 countries, and lived in places as far away as Indonesia, Zambia, Vietnam, and Mozambique. Along the way, he has learned seven languages and picked up a love of soccer, spicy food, and good coffee.